The Fay brand was founded in the United States, where Diego and Andrea Della Valle discovered the work jackets of Maine firefighters as a fashion element. Together, they recognized its potential and decided to implement it in Italy with a clear vision: to harmonize workwear and the urban environment. The heart of the Fay collection 'Fay 4 Ganci' was made with the highest quality materials and has become synonymous with iconic design, meticulous craftsmanship, and maximum functionality.