Today Max Mara represents a model and point of reference for Italian and international ready-to-wear. The brand is synonymous with Made in Italy luxury and tailoring, proposed in contemporary collections with couture details applied to ready-to-wear. Achille Maramotti has always made continuous investments in his brand as he still does today. With his choices he has demonstrated great wisdom, always focusing on the importance of innovation, thanks also to the support of Ian Griffiths' creative direction.