Ferragamo is among the world leaders in luxury fashion, founded in Florence in 1927 as an elegant shoe brand, and is today under the creative direction of Maximilian Davis. The Maison has become a spokesperson for Made in Italy elegance and refinement, and its "hook" has now become recognizable throughout the world. The protagonists of the brand are shoes, leather goods and other accessories such as belts and bags. Today the brand is characterized by the highest quality materials, a tireless dedication to craftsmanship and a continuous search for innovation.